How Social Media Turned Into a Shopping Mall

Michael Calore: I’m going to go watch a bunch of shorts and see what I get served and I’ll report back.

Lauren Goode: Hims and Hers?

Michael Calore: Yeah, Hims and Hers.

Lauren Goode: All right, let’s take another quick break and then we’re going to come back with our recommendations.


Lauren Goode: Amanda, what’s your rec?

Amanda Hoover: So another product I first saw on TikTok Shop, while we’re on themes, all got me thinking. It’s like this cap that you pull down over your face. You keep it in the freezer. So it’s advertised as being for hangovers. It’s also great for headaches, and it just immediately cools down your head, helps with any pressure, tension, whatever. And it’s called—HungovrAF is one of the main brands of it, but I think there are a couple of others, but that was the one that I first saw.

Lauren Goode: What a great brand name.

Michael Calore: So do you keep it in the freezer?

Amanda Hoover: Yeah. You got to keep it in the freezer. If you wake up hungover, it’s not going to be ready in time. You got to do some prep.

Lauren Goode: Does it actually cover your face?

Amanda Hoover: Yes. Covers your eyes. It’s like a soft cap.

Lauren Goode: Wow. I could see how that would be great for migraines.

Michael Calore: Amanda, have you considered not drinking?

Amanda Hoover: I actually had a friend who loved this too. Always was talking about having headaches, and I’d had this cold roller thing, like a skin roller, and I let her borrow that once and she had a really bad hangover. And then I saw this and I was like, “This is going to totally change the game.”

Lauren Goode: Don’t be a scold, Michael. She’s 30 years old living in New York City. I mean, come on.

Amanda Hoover: Thirty is where you start to get the hangover sooner than you expected to.

Michael Calore: Just wait, just wait. A bottle opens across the room and immediately I start to feel terrible.

Lauren Goode: Every time Mike goes to CES, it’s like, “Oh, good luck.” You’re going for five days, six days, and he is like, the first five: bitters and soda.

Michael Calore: That’s right. I do not drink at CES until the last night. That’s my move.

Lauren Goode: That’s a good method.

Michael Calore: People ask me for Las Vegas recommendations. I’m like, “Don’t drink until you’re going home.”

Lauren Goode: Right. You could sleep on a plane home. Thank you for that, Amanda. I look forward to linking to that in the show notes because we’re going to become our own little shopping platform. Did you also know you can buy WIRED merch?

Michael Calore: We’re going to be recommending this thing.

Lauren Goode: We have to hype the merch.


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